DESPA
Behavioral Sciences to help organizations innovate.
21st century revolution is not tech, it’s participation.
DESPA
Behavioral Sciences to help organizations innovate.
21st century revolution is not tech, it’s participation.
DESPA
Behavioral Sciences to help organizations innovate.
21st century revolution is not tech, it’s participation.
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The Method
We believe in DESPA:
Deep, Effective, Scalable Participation.
DESPa is a multidisciplinary consultancy firm dedicated to creating social good by helping individuals, organizations and governments work together in the design of their projects. Focusing on participation and behavioral science, we built a method to help organizations solve adaptive problems and build impactful evidence-based services and products.
We believe in DESPA:
Deep, Effective, Scalable Participation.
DESPa is a multidisciplinary consultancy firm dedicated to creating social good by helping individuals, organizations and governments work together in the design of their projects. Focusing on participation and behavioral science, we built a method to help organizations solve adaptive problems and build impactful evidence-based services and products.
The Work
What do we offer?
We offer government and business solutions combined with behavioral tools, design thinking and our participation framework called DESPA.
OUR EXPERIENCE
IN BEHAVIORAL INSIGHTS
Program “My first house”
Goal: Facilitate housing access in Buenos Aires
Challenge: 50% does not assist to credit grants appointments
Behavioral target: appointment assistance
Nudge used: scarcity principle
Experimental design: RCT with 874 messages sent
Results:
10% of increase in woman’s appointments
$16,325.54 saved during evaluation period and $130,000 annually
Program “credit 341”
Goal: Facilitate the access to Buenos Aires city housing
Challenge: 27% of the people had more than 6 fee debt
Behavioral target: fee’s payment
Nudge used: social norm principle
Experimental design: RCT with 2295 messages sent
Results:
Reduction of 136% in debt compared to control group
17% more of payment probability
The message effect over debt payment probability was twice with the nudge
$133,650 saved during the period evaluated and $534,600 annually.
Program “My first house”
Goal: Facilitate housing access in Buenos Aires
Challenge: 50% does not assist to credit grants appointments
Behavioral target: appointment assistance
Nudge used: scarcity principle
Experimental design: RCT with 874 messages sent
Results:
10% of increase in woman’s appointments
$16,325.54 saved during evaluation period and $130,000 annually
Program “credit 341”
Goal: Facilitate the access to Buenos Aires city housing
Challenge: 27% of the people had more than 6 fee debt
Behavioral target: fee’s payment
Nudge used: social norm principle
Experimental design: RCT with 2295 messages sent
Results:
Reduction of 136% in debt compared to control group
17% more of payment probability
The message effect over debt payment probability was twice with the nudge
$133,650 saved during the period evaluated and $534,600 annually.
OUR EXPERIENCE with
Design Thinking and
Innovation
Project 1
Experiment: Leverage technology to disrupt museum tours.
Result: We created a prototype of a new App that allows patrons to interact with art while at the museum.
Project 2
Experiment: 30 people were tracked with mobile electroencephalography (EEG) to understand the neural correlates of aesthetic perception and stress levels were assessed.
Results: Predominant alpha waves and decreased cortisol level in saliva indicate that art in a museum context has the potential to activate people's relaxation system. Specific circuits such as DMN were activated, showing the special influence of art in our brain.
Project 1
Experiment: Leverage technology to disrupt museum tours
Results:
We created a prototype of a new App that allows patrons to interact with art while at the museum
Project 2
Experiment: 30 people were tracked with mobile electroencephalography (EEG) to understand the neural correlates of aesthetic perception and stress levels were assessed.
Results:
Predominant alpha waves and decreased cortisol level in saliva indicate that art in a museum context has the potential to activate people's relaxation system. Specific circuits such as DMN were activated, showing the special influence of art in our brain.
OUR EXPERIENCE
IN Participatory Processes
Barrio 20
(Buenos Aires city)
Rodrigo Bueno
(Buenos Aires city)
Fraga
(Buenos Aires city)
OUR NUMBERS IN INFORMAL SETTLEMENTS AGREED WITH PEOPLE
- 4.000 Apartments
- 146.000 meters of Basic Services Network
- 131.000 meters of Pavements and Sidewalks
- 15 Street Openings
- 6.500 Housing Entitlements
- 340 Demolitions
- 4 Census
- 7 Surveys
- 3 Social Integration Laws
- 85.000 Dwellers Benefited
Barrio 20
(Buenos Aires city)
Rodrigo Bueno
(Buenos Aires city)
Fraga
(Buenos Aires city)
OUR NUMBERS IN INFORMAL SETTLEMENTS AGREED WITH PEOPLE
- 4.000 Apartments
- 146.000 meters of Basic Services Network
- 131.000 meters of Pavements and Sidewalks
- 15 Street Openings
- 6.500 Housing Entitlements
- 340 Demolitions
- 4 Census
- 7 Surveys
- 3 Social Integration Laws
- 85.000 Dwellers Benefited
The People
Ailin Tomio
Master in Social and Consumer Psychology. New York University
Ailin Tomio
Master in Social and Consumer Psychology. New York University
Inés de Marcos
Master in Public Policy.
Georgetown University
Ignacio Mamone
Phd Candidate. Political Science.
University of Pittsburgh
Jonatan Beun
Master in Finance.
Torcuato Di Tella University
Inés de Marcos
Master in Public Policy.
Georgetown University
Ignacio Mamone
Phd Candidate. Political Science.
University of Pittsburgh
Jonatan Beun
Master in Finance.
Torcuato Di Tella University
Belen Fodde
Phd student. Public and Urban Policy. The New School
Paula Lopez Lanhonzo
Master in Strategic Design. Politecnico di Milano
Gisele Levit
Bachelor in Architecture. Universidad Nacional de Rosario
Belen Fodde
Phd student. Public and Urban Policy.
The New School
Paula Lopez Lanhonzo
Master in Strategic Design. Politecnico di Milano
Gisele Levit
Bachelor in Architecture. Universidad Nacional de Rosario
How can we help you?
How can we help you?
Contact Us
Contact Info
Email: info@despamethod.com
Phone +19293199816
WhatsApp: +19293199816
Contact Info
Email: info@despamethod.com
Phone +19293199816
WhatsApp: +19293199816
